Partner Marketing Program

Extend your reach, provide thought leadership, and drive new leads together with BambooHR.

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Looking to reach HR and business professionals? Let’s team up!

We love working with other companies to provide meaningful content – like webinars, ebooks, and articles – to HR and business professionals. You bring your knowledge, we’ll bring ours, and together let’s create a force of insight that’ll make a big difference for our audience.

Joint Webinar Examples

candidate experiencepay transparency

How Partner Marketing Works

We’ll work together to create a lead generating program that best suits our combined expertise and resources. After we agree on a few goals and projections, content gurus from both teams will work their magic to whip up a piece that will get our audience cheering.

Why it’s effective

It’s simple math: two is more than one. When great companies team up, they are able to double both their reach and resources while also increasing brand awareness.

What we love in a marketing partner

We think partnerships work best when goals are in common. Here are some of our partner marketing goals:


  • Reach a large audience of HR and business professionals
  • Generate a lot of quality leads
  • Create beautiful, insightful content
  • Be forward thinking and innovative

Program Requirements


  • You promote to HR in the SMB space
  • Have a budget for partner marketing 
  • Able to get 250+ leads per asset promotion

< Think we’re a match?  Send us a little information, and we’ll be in touch!

Our marketing partners include companies like
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payscale logo